If your business uses a custom phone number, it shows you have thought about how your customers and prospects will remember your company name and contact information. This boosts your company’s credibility and is a great way to make it easier for them to recommend you to others.
Boost Your Credibility
Many businesses think a vanity phone number will make them appear more professional. This is especially true for startups just starting or entrepreneurs who want to look more established. In addition, customers are more likely to call businesses with a toll-free number, so having one is an effective way to increase the chances of making a sale and getting your business in front of potential clients.
An easy-to-remember custom business number will also increase customers’ likelihood of using it when calling for customer support or requesting additional information about products and services. This will save the company time and money and help them improve customer satisfaction by ensuring that calls are directed to the correct team members and that the caller gets the answers they need quickly.
A vanity phone number for a business such as RingBoost will also provide a distinct and memorable branding opportunity that will help boost the brand’s visibility in search engines and ad campaigns. It will stand out against other numbers, allowing it to catch the attention of viewers and generate more clicks and create brand recognition that will lead to increased sales over time.
Increase Conversions
When you have a memorable number that spells out your brand name or a keyword, it’s easier for consumers to recall your business when they are ready to purchase. This makes it more likely that they will contact you first, rather than another competitor, when they’re ready to buy your product or service. It also projects a sense of trust and an established presence in the minds of your customers. They see your business as having a long-established presence and expertise, which builds confidence in how they perceive you. Moreover, many consumers associate toll-free numbers with customer service and a level of professionalism that is hard to match.
Whether your company is B2B or B2C, adding a custom phone number to your website can boost conversions. Adding click-to-call functionality to your site allows prospects and customers to call you directly and get all the information they need without leaving your website. Using the right exit popup can even allow you to collect visitors’ mobile numbers so that you can follow up with them later, making it easy to convert them into paying customers if you’re ready to add a custom phone number for your business, partner with a provider that offers local and toll-free numbers, vanity phone numbers, CRM integrations, centralized online reporting, and other business VoIP solutions. This will help ensure that your brand is always front and center for your customers, no matter where they are.
Enhance Your Brand
Think of the jingles you recall regularly—the ones that are so catchy you still have them stuck in your head. That’s a testament to a vanity number’s impact on brand recognition and recall. Whether you go with a witty phrase, a repeating pattern, or even a number that spells a keyword or your business name, a custom phone number is a powerful marketing tool that conveys a sense of professionalism and expertise to potential customers.
Vanity numbers also establish your business as a dependable entity that’s been around for years. They can even give the impression that you’re more established than your competitors, especially if you opt for an area code that’s been around longer than one recently added as an overlay. Some providers offer the largest selection of custom phone numbers to help your business stand out, whether you’re looking for local, toll-free, or toll-free. Our business phone system features advanced call management tools and top-notch customer service, so you can customize your vanity number to fit your needs and maximize incoming calls.
Increase Reach
Using a vanity number in your marketing campaigns gives your audience an easy-to-remember and convenient way to contact you. It is also an opportunity to include your brand name in your caller ID display, or CNAM, to tell the customer or prospect who they’re calling. This helps to make your business more identifiable and increases the likelihood of a successful call.
In addition, vanity phone numbers give your company instant credibility. Whether local or toll-free, these numbers indicate that you care enough about your professional image to choose the right phone number for your company. It also shows that you took the time to consider how customers and prospects would recall your contact information. Vanity numbers are also easier for your audience to market to friends and colleagues. People tend to remember witty or creative phrases more quickly than plain numbers with long digits. This can lead to additional sales and new leads for your business through word-of-mouth.
